Wednesday, January 31, 2007

But they still SUCK compared to Dunkin' Donuts


I am only posting this one for the benefit of a friend of mine who refuses to realize that Krispy Kreme sucks when compared to Dunkin' Donuts.

WINSTON-SALEM, N.C. -- Krispy Kreme Doughnuts Inc. still is in a "turnaround" but "making some progress" toward finding new sources of growth and resolving a string of accounting and managerial woes that have battered the doughnut maker, said Daryl G. Brewster, Krispy Kreme president and chief executive.

Speaking at the company's first annual meeting of shareholders since May 2004, Mr. Brewster spent more than 45 minutes outlining a series of moves underway are that aimed at eventually restoring Krispy Kreme to its past glory.


There are no Krispy Kreme's near here. There is one in Goldsboro and one in Raleigh. There is a Dunkin' Donuts in Clayton, where I stop to get coffee often on the way to work. The last time I had Krispy Kreme coffee, I about spit it out. I have never been impressed with their donuts, either. Sure, their fresh, hot, off the bakery glazed are OK, but they still don't measure up to Dunkin' Donuts.

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